WEBSITE AUDIT

FIND OUT WHY YOUR WEBSITE ISN'T DELIVERING EXPECTED RESULTS

£395

WHY YOU NEED A WEBSITE AUDIT

A website audit is absolutely essential if your website is not performing or you’re looking to invest in a search optimisation campaign. 

It not only provides a clear picture of how your website is regarded by search engines, but also highlights potential issues with your website construction, content and other elements that influence your search position. Once completed, your audit provides you with a road-map to optimise your website, and improve search engine rankings.

If you are unhappy with the search performance of your website and you’re interested in optimising your website, order your audit, or get in touch and tell us what you’re looking to achieve.
Call us on 01329 556558.

WEBSITE AUDIT BENEFITS

SEO CAMPAIGN PREPARATION

Collect valuable data to provide a foundation for a new SEO marketing campaign.

UNCOVER HIDDEN TECHNICAL PROBLEMS

Discover broken pages, broken links, and other issues that may prevent search engines indexing your website correctly.

IDENTIFY GOOGLE PENALTIES

Find out if your website has been penalised by Google resulting in a drop in rankings.

IMPROVE PERFORMANCE

Identify issues affecting speed and usability that could be driving users away.

WEBSITE AUDIT FEATURES

GOOGLE ANALYTICS DATA

In order to understand how Google regards your website, we need data. If your website is not connected to Google, we'll set up an account for you and start collecting data. Analysis of this data provides us with useful insights that build a picture of how search engines index your website.

WEBSITE STRUCTURE

Using industry recognised tools, we'll analyse your website and provide a report detailing issues relating to your page structure, on page optimisation and code efficiency. This can often uncover badly coded themes, poor quality custom development and incompatibility between plugins.

BACKLINK PROFILE

Backlinks are links from other websites to yours, and are essential to maintain a healthy search profile. Our analysis will identify any harmful links affecting your search rankings. Analysis will also tell us if your website has a shortage of valuable backlinks.

INTERNAL LINKING

A good internal link structure is really important. It not only helps visitors to find related information, but it also helps search engine index your site accurately. We check that your website is exploiting the benefits of internal linking properly.

KEYWORD IMPLEMENTATION

The correct use & distribution of keywords across your website underpins good SEO. We check for incorrect use of keywords and demonstrate how this is harming your search position.

CONTENT ANALYSIS

We'll examine the content of your website, checking for correct use of on-page SEO elements, structure and correct use of images. We also check for "thin" content, i.e. pages with little or no content that offer no search benefit.

RESPONSIVE COMPATIBILITY

Mobile devices now represent a huge percentage of website visitors, so if your website doesn't display properly, visitors will simply abandon your website. We'll assess your website's mobile performance.

SSL CERTIFICATE CHECK

An SSL certificate provides the familiar "lock" icon in the address bar of your browser, telling your visitors that data is encrypted securely. This is now considered a standard requirement.

WEBSITE SPEED CHECK

Fast website load speeds are an essential element in optimising a website for search. We carry out speed benchmarking tests and provide reports demonstrating improvements that can be made.

COMPETITIVE ANALYSIS

As well as looking at data relating to your own website, our industry software can give insights into other businesses in your marketplace. We can often reveal competitors you didn't even know you had.

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